Neutrogena Skin360

— UX/UI Design

Johnson & Johnson wanted a refresh of the skin analysis app Neutrogena Skin360, which is used by consumers to take pictures of their skin to receive a skin analysis. As sole designer I worked on the IA, UI and infographics of the dashboard section of the app which would act as design guide for the remainder of the app.

Agency: Florence

Process:

I started with synthesizing multiple documents of the client’s own user research into a couple of tangible slides where I mapped out the problem areas against screenshots of the existing dashboard. The ask was to make the existing app feel premium, visually striking while echoing tech and science. The infographics were not clear to users in terms of what’s a bad or good skin analysis score and the IA of the existing dashboard needed some rearrangement to prioritize analysis results over a regimen tracker feature.

I created a stylescape that we aligned on. I took inspiration from the packaging of Neutrogena products which often come in bright colors, juxtaposed typography and overall a clean look. I then explored the UI and order of content which was iterated upon through weekly remote meetings until we landed on a final version, which was handed off to the client product team to serve as a design guide for the app.

Full case study coming soon.

pic

Thanks for viewing!

Let's create something